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Ethical Community

Ethical and Eco Community


Tiny
Published 05/02/2012 and rated Ratingstars5 5 out of 5 stars
by Shel Gatto
What can you use the app for?

Ethical Community is a platform for retailers selling eco-friendly and ethically produced products. Users can set up a shop and sell products online. Visitors can explore products by category, which include fashion, health, food, home, art, stationary, entertainment, outdoors, electrical, pets and baby. Users can also search for specific products. A Sell page explains how users can set up their own ethical online store. Ethical Community also supports a number of similarly themed blogs by listing them under a blog tab. Users can browse ethical lifestyle topics, which include garden and nature, baby and parenting, house and home, pets, food and drink, fashion, beauty and health. The site currently lists over 160 ethically themed blogs.

Ethical Community screenshot
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What is the history and popularity of the app?

Ethical Community was founded in 2009 and officially launched in October of 2007. The website currently boasts hundreds of retailers selling more than 7,000 unique products that are considered eco-friendly and ethical. Many users have joined Ethical Community’s network because the site gives users a convenient way to find products that are made through ethical processes. The website offers a handful of features and an active community that continues to grow the number of ethical online stores and blogs listed for its users.

What are the differences to other apps?

Ethical Community is unique because it gives the average internet user an easy way to discover products that are made through ethical means. In the general market, this can take a while. The user has to perform a lot of legwork to determine which products are truly eco-friendly and ethical by reviewing the company and manufacturing process. The website also lists blogs that interest its users. A community tab lets users stay in touch with what their fellow users are doing on the site.

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How does the web app look and feel to use?

Ethical Community favors refreshing green and orange, which gives the site a lively feel. The design is relatively clean with no clutter and nicely spaced margins. Four green tabs at the top of the page make it easy for anyone to find each area and begin exploring products and blogs or selling their own products. The interface is user friendly and takes almost no time to learn, even for novice computer users.

How does the registration process work?

A new user can join the Ethical Community network by clicking the green “Register” link in the upper, right hand corner of the homepage. The form on the next page asks for a name, username, email address and password. The user must also enter a Captcha code below the form before continuing. The next page asks the user for a first and last name, gender, how they heard about the site, whether or not they are selling ethical products, date of birth and contact information.

What does it cost to use the application?

Anyone can join the Ethical Community at no cost. There are no subscription fees and all users receive access to all features, products and blogs. This is a good thing because the application doesn’t offer anything that many users couldn’t get elsewhere for free. Users who want to sell ethical products on Ethical Community can set up their shop for free however must pay a 10% fee each time they sell an item. The 10% is calculated based on the purchase price.

Who would you recommend the application to?

Ethical Community is ideal for anyone who is concerned about the Earth and ethics. The website supports a large community selling thousands of items that are listed as eco-friendly and/or ethically produced. Users can also sell similar products by setting up a free online store. Ethical Community gives internet users a place to gather, buy, sell and learn about the Earth, ethics and better lifestyle practices.

  • Join a community of ethically minded individuals
  • Browse eco-friendly products in many broad categories
  • Set up an online store for eco-friendly and ethical products
  • Explore over 160 eco and ethical blogs
  • Search for specific eco products online


Ethical Community video

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